You've built something or you're about to. But something isn't working, something isn't clear, or you just want an honest set of eyes on it before you go further. That's exactly what this is.

For £99 you get a full 30 minute recorded Loom review of your business delivered within 72 hours of submitting your brief. I'll go through everything - your brand, your product, your margins, your market, your content, your direction - and I'll tell you exactly what I see. What's working, what isn't, what's missing, and what needs to change.

No coaching speak. No vague frameworks. No telling you what you want to hear. Just 26 years of brand building, business development, web design and creative direction applied directly to your situation.

A ran in-depth recorded video covering:

• Honest assessment of your brand, product and market position
• Margin and profitability analysis based on what you've shared
• Short and long term viability - is this worth continuing, scaling or cutting
• Specific areas holding you back and why
• Actionable recommendations - apps, tools, changes, priorities
• A no-BS verdict on what gives you the best chance of success

The recording is yours to keep, rewatch and share with your team. Every point is referenced so you can action it immediately or use it as the foundation for a deeper live session.

1. Purchase below and complete the business brief in full - the more detail you give the more valuable your review will be
2. Within 72 hours I'll study your business - your brand, website, socials, numbers, market - and record your 30 minute Loom review
3. You'll receive the recording via email, ready to watch, rewatch and action immediately
4. If you want to go deeper on any element, a Live Session can be booked to work through specifics in real time

The clothing brand spending on ads and seeing nothing back. The supplement founder who's pre-launch and wants to know if the idea has legs before they spend £20,000 on stock. The ecommerce store that's doing revenue but somehow never profitable. The product brand that's been going three years and hit a ceiling they can't break through. The entrepreneur with a physical product and no idea why it isn't selling. The gym owner who's full of members but somehow still struggling at the end of every month. The person sitting on an idea they believe in but won't spend a penny until someone with real experience tells them it has a chance.

If you have a product, a brand, a gym, an idea - or a problem you can't solve alone - and you want an honest assessment from someone who has actually done it, this is where you start.

I'm not a business coach with a certificate and a course to sell. I'm not going to tell you your idea is amazing like ChatGPT and let you waste your money. I've been building things for 26 years - starting with websites at 14, growing businesses from zero to millions, and creating work across the MMA, gym and supplement industries at the highest level.

I've spent millions. On ad agencies, clothing production factories, supplement manufacturers, designers, developers and so-called gurus - some brilliant, most average, a few genuinely damaging. I've owned and operated gyms, ecommerce brands and creative studios. I've invested in bricks and mortar - residential and commercial - in the UK and beyond. I've had enormous wins and I've taken enormous losses - and the losses taught me more than any mentor, course or agency ever did.

I did all of this whilst raising four children from the age of 19. Everything I've built, every mistake I've made, every lesson I've learned - has been alongside the most important job I've ever had. If you want to talk about doing things under pressure, with limited time, limited resources and everything on the line - I understand that better than most.

What you're getting isn't a framework, a template or a motivational call. It's 26 years of hard-won experience - the lessons, the mistakes, the millions spent so you don't have to - distilled into 30 minutes of complete honesty about your business. I'll tell you what I see. What's working, what isn't, what's missing, and what needs to change. I'll steer you away from the mistakes I made. I'll show you the traps I fell into that cost me more than I care to admit. And I'll give you a no-bullshit blueprint based on what actually works - not what sounds good in a LinkedIn post.

I created this because it's exactly what I would have given anything to have access to when I was starting out - or when I was going through it and had nobody to turn to. Sometimes you're in a city where there's nobody in your world who's done what you're trying to do. The people who have the answers are outpriced, out of reach, or simply don't exist around you. You're making decisions in the dark, spending money you can't afford to lose, and learning lessons the hard way that someone else already learned years ago.

That was me. For a long time
This is me making sure it doesn't have to be you!

I'm not promising to make you millions. I'm not going to sit here and tell you I have every answer to every problem. What I can do is point you in the right direction - and sometimes that direction is towards someone else entirely. A good accountant, the right ad agency, a designer who specialises in what you need. Part of what I've learned over 26 years is knowing who to surround yourself with and when to bring them in. If that's what your business needs I'll tell you - and I'll tell you what to look for so you don't make the same expensive mistakes I did choosing the wrong ones.

And if you've already been approached by someone promising the world - a coach, an agency, a supplier, a manufacturer, a so-called guru you found online - bring them to me too. After decades of dealing with cowboys and bullshitters across every industry I've operated in, I can spot one a mile away. Before you sign a contract, hand over a deposit or commit to anything that doesn't feel quite right, get a second opinion. It might be the most valuable £99 you ever spend.

One final thing - I don't trade crypto or currency. I've never taken a business from zero to millions in a month dropshipping. If you want someone to help you get rich quick, this is not for you. Everything I've built has been through hard work, over time, in the real world. That's the only way I know how to do it - and it's the only way I'll ever show you.